Four years of art criticism. The primary rule of which was ‘no empty words’. One had to make thoughtful compliments and thoughtful criticisms.
It sticks with you.

1) Craft Scale (Craftsmanship(presence of resources))
2) Design Scale (Aesthetics (presence of resources))
3) Content (“Meaning” (presence of resources)) Scale (Population)
4) Monument Scale (Capital (Presence of resources))

Using triangulation you can rate any of ‘art, craft, or design’, by these measures. Value remains subjective but capital remains objective. Sorry, just how it is.

But what I like to shock people with, is that beauty = fertility: the presence of resources. We judge art like we judge fertility in each other.

It really is that simple.